@TECHREPORT{Góm_Aná_2019, author = "Gómez Díaz, Héctor Esteban", title = "Análisis de los elementos del periodismo digital aplicados a un periódico estudiantil universitario. Caso Periódico elgiro.com", abstract = "The current research project consisted in the analysis of digital journalistic elements that were considered for the 2017 update of the university’s digital newspaper El Giro belonging to the Journalism and Social Communication Program at the Universidad Autónoma de Occidente. Using a descriptive qualitative research methodology, in which various techniques were considered, such as, documentary analysis, individual in-depth interviews with people who played a key role in the update, as well as experts in traditional, university and digital journalism. Another technique used was direct observation in order to compare references of mainstream and university digital journalism. Lastly, a bibliographic review was used as supporting research to better understand recent developments and new research in digital journalism worldwide. The following three specific objectives were considered: identify the conceptual, content based, and technical criteria used during the 2017 update, describe the various stages of content migration and determine the traditional journalistic elements that continue to be used in the updated version of the El Giro digital newspaper today", year = 2019, institution = "Universidad Autónoma de Occidente", url = "https://red.uao.edu.co/handle/10614/11334", }