Propuesta de un plan de direccionamiento estratégico para Alma C.A.D. S.A.S.
Trabajo de grado - Pregrado
Universidad Autónoma de Occidente
Alma C.A.D. S.A.S. is a nonprofit company, which is dedicated to the field of comprehensive training of people suffering from addiction problems or demonstrates behaviors associated with the consumption of psychoactive substances, depression, affective disorders, psychological disorders, personality disorders, among others. The objective of this paper is to propose a strategic management plan for an institution that provides a health service, which will allow it to organize its administrative structure based on those specific environments that permeate its own employees. This work is structured as follows: In the first part, the organization is analyzed using a semaphore technique in order to verify the change requirements regarding the objectives of the institution. The second part proposes an analysis of the internal and external elements that they infer in the operation of Alma CAD SAS, information with which the DOFA matrix is built, from which are derived strategies with which the matrix of the strategic position and the evaluation of the action are organized PEYEA. Finally, the strategic plan for the Institution is presented, which will be considered for its directives for implementation
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