Browsing by Author "Hanrahan, Inés"
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Combining sensory evaluations and experimental auctions to assess consumers’ preferences for fresh fruit quality characteristics
Carrillo Rodríguez, Lilian Andrea; Hanrahan, Inés; Gallardo, R. Karina; Yue, Chengyan; McCracken, Vicki A.; Luby, James; McFerson, James R.; Ross, Carolyn (Wiley, 2017-11-19)A combination of sensory evaluation and experimental auctions was used to analyze consumer preferences for external and internal quality characteristics of two fresh apple varieties “Honeycrisp” and “Gala.” A group of 384 ...
